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Comcast Buys Hulu

Both companies will need to work closely together to agree on any conclusion for Hulu. Even if Disney buys the remaining stake of Hulu, the sides must agree on fair market value. Iger's comments Thursday may be the starting gun on what could be months of negotiations to follow.

comcast buys hulu

NBCU has aggressively been leading efforts to find alternatives to Nielsen. NBCU made rival measurement firm its currency for national ad buys during this year's Upfronts, an annual TV industry event in which networks and ad buyers negotiate to secure advertising commitments.

When Disney buys out Comcast and Hulu joins the streaming system under their umbrella, the possibility of Hulu offering their content to multiple continents could blast their subscriptions into the stratosphere. 041b061a72


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